Workshop Series

Sustainable Communication Strategy for Small Teams

This series of online workshops is ideal for new business owners and early-stage start-ups who want to get their message across - without spending days, weeks and months on setting up their communications!
Course features
  • Level: Basic
  • Price: CHF 439/participant 
  • On demand
  • Duration: 90 min
It is for you if you’re creating a new business or growing an existent one and want to grow your audience in a meaningful, authentic way.

Topics we will cover

We all know that digital marketing is vital for a new business: to get your message across, to get noticed and to find more clients. But how to know where to focus and where to find time for all communications and marketing projects?
In this program, we’ll dive into setting up a practical and easily implementable communication and marketing strategy for your business.
We’ll meet online four times, 90 minutes at a time, and between the sessions, you’ll work on your own, tailored communications plan. As a result, you’ll have a plan that supports your business growth and is easy to stick to, without willpower or a huge budget. 

You’ll learn

  • What are the basic elements of a functional, sustainable communications strategy
  • How to define a message that gets noticed
  • How to grow your audience and business through content
  • How to implement your plan without willpower

Thanks to a small group size (a minimum of 6 participants and a maximum of 12), you’ll get personal guidance and answers to your questions as well as learn from other participants.

If you wish, you’ll have an opportunity to complement your learning experience with a tailored 1:1 session (extra charges apply).

Your key takeaways


Understand the basics elements of a communications and marketing strategy

Know how to

create and adapt your strategy in the future


Create quality content with confidence

In practice knowledge

Know how to measure and evaluate your success

Green skills you will gain by participating


What others think

The workshop was a wonderful combination of connecting, exchanging, learning and applying what we learned right away! That was particularly helpful for me as otherwise I often listen to very interesting things in a workshop, but never take the time to apply all the tips. I really appreciated that we did it right away and that everyone walked away with a ‘content plan’ for the coming months.
It was very helpful to have the time – and a structured environment – to think clearly about my most important high-level priorities and focus projects. During the workshop, I identified three focus points per quarter and then broke them down into monthly plans.
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About the Sustainability Expert

who will help you on your journey

Pauliina Rasi

Copywriter, Communication strategist, and Founder of Pauliina Rasi Communications
Pauliina Rasi is a copywriter, communication strategist, and founder of Pauliina Rasi Communications. With 20 years of experience as a journalist and communications consultant, she helps businesses and projects with mighty missions to take their success to the next level. Her super skills include breaking theory into actionable pieces so that her clients can implement her advice in a customised way to grow their business or project. Her audience always leaves her workshops and events inspired and with a lot of ideas, they can’t wait to put into action.


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Content marketing
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